How To Deliver And Scale World Class Online Coaching



Online Coaching does not give you freedom.

It gives you flexibility.

And it is that flexibility, *managed well* that gives you freedom.

If managed poorly – then congratulations, you have spent all of that time and effort creating a prison for yourself.

But you know what?

We’re likely getting a bit ahead of ourselves here.

Because this is all under the assumption that you can even get your online coaching business off the ground.

What gets your clients on the gym floor isn’t necessarily what will get you clients online.

In fact, we can almost guarantee you that it won’t. And once you have the clients, the way you are a Coach to them will need to shift as well.

Online training is a very attractive prospect. There are some GREAT benefits.

But how can we prevent ourselves from making the mistake of going online in search of freedom only to find ourselves enslaved by a desk and a computer instead?

How do we speak online so we’re heard by the right people?

How do we know how to be a Coach and not just a cookie cutter template provider?


You will watch our Online Overhaul Seminar, that’s how.

The masterminds of Online Coaching Luke Leaman and Matt Peacock are teaming up for the first time ever. Day 1 will have Matt bring clarity to WHO your clients are, and you will start to develop out the system you will use to help them. On day 2, Luke will go through exactly HOW be a coach online.


Identifying your (Online) Target Market

We genuinely believe this is one of the biggest issues online coaches have. When you’re a gym floor PT you want to work with as many people different people as possible, but to be a successful online coach you can’t be for everyone. If you try to speak to everyone, no one feels spoken to. Matt will help you identify who it is you’re going to help, and how.

Developing your Signature System

Once you have figured out who you are targeting, you need to figure out what you’re selling them. No one wakes up and says to themselves “I need online coaching”. Instead, they wake up with a problem that needs to be solved. Therefore, we need a signature system that solves a specific problem.  Matt will help you tease out some intellectual property which makes the whole prospect of selling a lot more sexy.

Identifying your online MVP (minimum viable product)

Newsflash – you don’t need the best of the best to get started. Everyone wants an all singing all dancing top of the line coaching system, when in actual fact, all you need is an MVP.  Matt will show you how to get that set up, and then how to scale from there.

BONUS: Plug and Play client coaching download.

“Assessment is the ongoing process of gathering, analysing, and reflecting on evidence to make informed and consistent judgements.”


Onboarding Process

This is important. It sets the tone of the level of service your clients can expect to receive, and there is a lot of information we need to get so we can truly help them in a bespoke manner. Luke will delve into what details are most important to obtain from your client at the onset, why you need it, and how best to get it. This includes:

   ➟  Detailed Intake questionnaire

   ➟  Movement Screening

   ➟  Load Management

   ➟  Developing a Coaches Eye Online

   ➟  BONUS: Options on how to structure your daily, weekly, and monthly schedule.

Who is this for?

Coaches who do, or want to, offer high-cost fully customized one-to-one online training as a service to their clients. It is for Coaches who are working full time in in-person training and want to move into the Online Space. It is also for Coaches who are doing a blend of in-person and online coaching but who want to move fully online.

Who is this NOT for?

Coaches who want to expand their in-person training service, or Coaches who want to provide low-cost one-to-many training templates.




Are you a coach looking to write highly specific and individualised programs for your clients? If so, getting as much relevant information upfront is always going to be step one. This is why we have created an intake questionnaire for you to use to with all of your new clients. The information you obtain from this questionnaire will be invaluable to the way you approach coaching them.

We acknowledge the Traditional Owners of country throughout Australia and recognise their continuing connection to land, waters and culture. We pay our respects to their Elders past, present and emerging.